Online Retail Dataset

Descriptive Analysis & Demographics Insights: Conducted comprehensive analysis of the "Online Retail" dataset, revealing customer demographics and purchasing patterns. Insights shaped the foundation for subsequent investigations. Working on - Churn Analysis: Uncovering Attrition Patterns: Currently exploring customer churn trends, identifying inactive customers, and developing strategies to enhance retention. Customer Segmentation: Tailored Strategies for Diverse Groups: Implementing customer segmentation based on purchasing behaviors and demographics, guiding personalized marketing approaches. Time Series Analysis: Unveiling Trends & Forecasting: Analyzing sales trends over time to uncover patterns, enabling strategic resource allocation and predictive insights. This project exemplifies data analysis expertise applied to retail dynamics, from demographics to predictive trends, driving actionable strategies for business growth.